client: in-house / hypothesis
role: art director & graphic designer – packaging & identity
role: art director & graphic designer – packaging & identity
The company gift welcomes new folks to the Hypothesis family and gives them a tangible sense of what Hypothesis stands for. The abstract, geometric pattern sprinkled all over the packaging is the HYPOTHESIS name reconstructed into a custom typeface. New gifts were carefully selected to represent each one of our values including: a Hondo brass pen to capture brave ideas; a canvas tote bag to lend support while getting stuff done; custom-designed Hypothesis socks to help express individuality; a premium water bottle for treating the body with the care it deserves; a ceramic mug to empower you to do amazing things every day.